Are you looking to build traffic and create more engagement? If yes, then video ads can be ideal for you. Using video ads is the best strategy for boosting awareness for your brand. If compared with the text and static images, video content turns out to be more effective. Video content can help brands create better and faster connections with their audience. It is because you can easily attract your targeted audience through video. You can convey information about your brand through video ads which can easily be remembered.
If you want to create video ads, you need to use Promo’s online video editor. It is one of the best tools out there for that purpose. You can create amazing video content using its fantastic features. Use and see the results by yourself.
So, if you have made up your mind to use video ads, this article will prove to be extremely helpful for you. Today, we will go through the top social platforms that you can utilize to use video ads. So, without further delay, let’s get started.
The first one on our list is Instagram. It is one of the top-ranked social media platforms out there. Almost everyone around the globe uses Instagram for various purposes. No matter what your industry is, you can use your video ads on this social platform quite effectively.
You can get around 15 seconds of time for Instagram stories. Taking this into consideration, you can create your video ads accordingly. You can use the online video editor Promo for that purpose as well. In addition to this, you can also get 120 seconds if you make use of the carousels.
There is no denying that Facebook is a giant when it comes to video ads. Similar to Instagram, Facebook also has users from all over the globe. Not just that, but Facebook also gives you an opportunity to reach your targeted audience in an easier manner. It happens due to Facebook’s self-serve advertising platform.
In addition to this, Facebook is also deemed to be the most budget-friendly platform. It is because advertising videos on this platform is extremely reasonable. Create simple and effective video ads using the online video editor and start advertising on Facebook. You will surely see the results.
3 LinkedIn Video Ads
LinkedIn is for professionals. If your targeted audiences are professionals, the best social platform for your video ads is LinkedIn. With the help of it, you can easily boost traffic for your website and increase your brand awareness. You can drive an excellent amount of leads as well.
You can create video ads and use them on LinkedIn. However, you need to ensure that you are providing some valuable content to your targeted audience. It will keep them engaged. Moreover, it will ultimately help you by increasing the traffic and your brand awareness. Also, you need to add captions to your video ads on LinkedIn as well. Before you post your ads, make sure that your captions are not muted.
Twitter is also a great social platform where you can make use of your video ads. This platform also encourages making video ads that are short but effective. Longer video ads can sometimes be useful, but usually, the video ads with short duration prove to be more effective. This is what Twitter also suggests. You can create short video ads and use them on Twitter. If your ads are between 5 to 15 seconds, you are good to go.
The biggest brands and names around the globe, such as Nestle, Disney, and Kraft Heinz Company, use their video ads on Twitter. This implies that it is also one of the best platforms for your video ads. Also, when making video ads for Twitter, you need to ensure that you have added the captions. Most of the users on Twitter watch videos ads without any sound.
5 TikTok Video Ads
TikTok has been one of the fastest-growing social platforms out there. Most of the users of TikTok are under the age of 30. Therefore, if you are targeting the young generation, this platform is ideal for your video ads. In addition to this, TikTok also offers you three campaign objectives. You can choose the one depending upon your objectives and the kind of results you want.
The most interesting thing about TikTok is that its current monthly active users are more than 800 million! This number easily surpasses renowned social platforms such as Pinterest, Reddit, and Snapchat. Just create video ads using the online video editor and start advertising on TikTok. If everything has been executed well, you will get fantastic results for sure.
Last but not least is Snapchat. This social platform is used by a huge number of people. Therefore, you have a great opportunity to capture your targeted audience quite easily. You can use your video ads on this social platform. Your video will be shown between the stories of users. Not just that, but you can also add a swipe option to your short videos. Once the users swipe up, they will be directed to your website or your app.
You can use the same approach for Snapchat as well that you used for Instagram stories. It is because both of these work in the same manner. Create your video ads using an online video editor, add a piece of brilliant music, and you are good to go.
Conclusion On Using an Online Video Editor to Create Video For Social Platforms.
The social platforms mentioned above are deemed as the top ones if you want to use your video ads. These are effective and can help you achieve your marketing goals and objectives in a better manner.
All you need to do is to have a powerful strategy and execute your plans correctly. You will definitely see how well your video ads perform on these platforms.